rachel and megan are c-suite members

Why our C-suite is expanding—with some familiar faces

treetree is headed to the moon And after our recent acquisition of a successful B2B digital marketing agency, we’re accelerating our upward trajectory. With fast and furious external growth comes intentional internal evolution to align our structure with our future. It is with incredible excitement that we introduce the two newest members of treetree’s C-suite, […]




What we learned from 8 parental leaves

Small business doesn’t have to mean small perks for moms and dads Marketing campaigns, sales materials, website builds—we know that projects can’t stop when a bundle of joy is on the way. But we also know (and research shows) that when organizations give parents space and support for their growing families, employees return as happier […]




marketing-agency-leadership-headshots

Adding more fuel to our firepower

Why treetree acquired a B2B digital marketing agency and expanded its capabilities In early 2021, as companies were re-emerging from what was probably the most unpredictable and tumultuous year of operation, treetree was in a very unique position. After months of uncertainty, our future trajectory had started to become clear. We had recently made the […]




admerica 2022

4 key takeaways from ADMERICA 2022—plus a special announcement

Beebs is back with more ADMERICA 2022—this time for a blog takeover. After attending the annual ADMERICA 2022 conference for the American Advertising Federation (AAF), my enthusiasm for the advertising industry has been reignited. I couldn’t wait to share my experience with fellow trees and our friends of the forest (that’s you if you’re reading […]




3 ways our annual employee recognition celebration builds up our culture

Birthdays off, wellness stipends, a work-where-you-want hybrid policy. At treetree, we’re constantly innovating to make life (not just work-life) better for our team.  But in 2019, we never could have guessed that spontaneous deskside banter would spark an annual employee recognition celebration that embodies our company values, lifts our people and celebrates each other’s strengths. Why […]




cultivate workplace culture

The treehouse is growing: 4 ways we cultivate workplace culture through change

When our Chief of Trees, Becca Apfelstadt, founded treetree, she set out with one clear mission: Create the favorite place employees have ever worked and the favorite agency clients have ever hired. Fast-forward 12 years later, and treetree is thriving. The agency is experiencing an exciting period of growth as we add new trees to […]