It’s tempting to design your website around fonts and photography, but behind the scenes is where the search rankings magic happens. treetree designs your web presence—creatively and functionally—using industry best practices that deliver engagement and conversion results.
Data tracking and compliance
If it’s important to your business to be able to track website visits, conversions, behavioral data and other metrics for your prospects—and we know it is—then using both cookied and cookieless tracking methods is critical.
Cookied and cookieless tracking are two different ways to understand your website visitors’ behaviors. The big difference? While tracking with cookies can often provide rich visitor insights, this method can also be blocked by browsers or restricted by regulatory agencies.
At treetree, we specialize in making sure your message hits the mark, no matter who your audience is (or what language they speak).
We consider all the details that can make or break a successful cross-cultural interaction, from nuances in language to visual cues.
This means that modern digital marketing organizations require a combination of both tracking approaches to gain valuable and reliable insights about website visitors.
treetree handles the entire process of evaluating and deploying cookied and cookieless tracking that complies with even the most stringent regulations, while still providing all the data needed to optimize marketing campaigns.
Localization and personalization
If your B2B prospects cross international borders, localization is key. Translating your content means you need to consider the different cultural norms, preferences and manner of communication. That’s where we come in.
At treetree, we specialize in making sure your message hits the mark, no matter who your audience is (or what language they speak). We consider all the details that can make or break a successful cross-cultural interaction, from nuances in language to visual cues.
With marketing personalization, you can craft targeted brand messages that speak directly to your individual prospects. This highly effective marketing technique relies on data to deliver personalized, relevant and engaging content.
Whether you’re looking to expand into new markets or communicate more effectively with your existing global audience, we can help.
WordPress, HubSpot and landing page design and development
Our developers have expertise in WordPress and HubSpot development using HTML, CSS, PHP, jQuery/JavaScript and HubL Syntax. We take a holistic approach to website development, ensuring your site is fast, mobile-friendly, secure and reliable. We’ll also help you get set up with HubSpot so you can start capturing leads and tracking results in real time.
When it comes to landing pages, we guide your audience toward the next action with thoughtful conversion-focused pages that optimize every ad dollar and meet audiences at just the right moment of their buyer journey.
Then, we help our clients visualize the next steps they want their prospects to take so we can optimize interactions through strategic thank-you pages and confirmation emails.
treetree’s effective websites and landing pages will have your prospects nodding from the first headline to your call to action, whether they’re downloading a thought leadership content piece or signing up for a product trial.
Elevate your website design and development through:
- Custom WordPress theme development
- HubSpot module and template development
- WordPress/HubSpot integrations
- Installation and configuration
- Third-party integrations
- Performance audit and optimization
- Upgrades and maintenance
- Server and content migration
- Staging/production environment setup
- Design and copywriting
- CRM and systems integration
- Landing page audit
- Adobe XD/Photoshop mockups
- Mobile- and tablet-responsive designs
- A/B and multivariate testing
- Landing page optimization
- Custom-branded templates